NZ Knowledge Management Network

Submitted by jonathan on 4 June 2008 - 6:24pm.

• Book
• Buzzwords
• Intellectual Capital
• Longitude

By Leif Edvisson, Professor of Intellectual Capital at the University of Lund, Sweden; CEO of Universal Networking Intellectual Capital; Knowledge Nomad, and winner of the 1998 Brain of the Year Award.Today’s business economics are likened to the British Naval navigation map of 300 years ago. With the old navigation map, ships could sail with precision in north-south directions, but until the discovery of longitude they were inaccurate in east-west directions. In today’s business, economic and financial precision is based on the vertical balance sheet perspectives of cost accounting and tangible assets perspectives, but the value of future earnings lies in the intangible values, the equivalent of “longitude”. We need to develop a new map that allows us to measure knowledge assets and intellectual capital, and the old model of business and the theory of the firm must also be challenged.lenged.

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Edvisson: New Longitudinal Perspective for Knowledge Leadership	14.72 KB